Founded by President Winston Sun in 1990, Totalife International Co., Ltd. has enjoyed a good reputation as a "Weight Control Kingdom" thanks to its excellent weight reducing products. With a marketing footprint covering South East Asia and mainland China, the company has won second place in DS industry for the Five-star Service Award evaluated by Global View Magazine, and has been trusted and loved by the consumers for many years. The company's mission is "to create a healthy and wonderful life." With a philsophy of "purification, nurturance and improvement of natural recovery power," the company develops weight-reducing, health-promoting, body-trimming and sanitary series of products and fulfills the spirit of "mutual assistance and joint operation" in promoting a quality of life characterized by health, beauty, success and happiness. Totalife is expected to go public in the next three to five years, become an excellent world-class enterprise that promotes mental and physical health, contributes to society, and fulfills its corporate social reponsibilty.
Address: 8F, No.287, Sec.3, Nan King E. Rd., Taipei City 105, Taiwan
The primary driver of social progress is a continued pursuit of "ways to make human lives better," and the path to "health" is key to ensuring happiness of life. Adhering to its corporate principle of "assuming the greatest health responsibilities," WideDoctor International Enterprise Co., Ltd. has chosen the most natural, excellent and healthy directions in product selection and business development, hoping that all members of the company can walk hand-in-hand in the pursuit of excellence. In a spirit of fulfilling health responsibility, WideDoctoer strives to carry out the following corporate philosophy: "professional operation and value creation; realization of ambitions and achievement of excellence; benign competition and progression; internationalization and sustainability; and helping others realize their dreams helps realize your own dreams."
No.205, Dongming Rd., Puxin Township, Changhua County 513, Taiwan
Human rationality is often impaired in the face of consumption disputes. As the direct selling industry continues with its prosperous development with ever-increasing market opportunities, consumption disputes are also on the surge. In the face of disputes, how to deal with the customers and resolve the disputes are critical. To effectively reduce the difficulties of dispute resolution and deal with dispute litigation cases, the Direct Selling Association works with the Multi-Level Marketing Protection Foundation (MLMPF) for the first time this year to organize the “Evaluation Roadshow for Code of Ethics of Direct Sellers” for the sake of promotion for the direct selling industry and its practitioners by offering physical training programs in northern, central and southern Taiwan. Dispute resolution systems and practical applications and strategies, which are included in the comprehensively planned "Code of Ethics" and "dispute resolution evaluation system" education and training programs, are launched.
“Evaluation Roadshow for Code of Ethics of Direct Sellers” will be launched in Taipei and will go to Taichung before it ultimately arrives in Kaohsiung. It is expected to encourage distributors to jointly support the Code of Ethics and create an excellent benchmark image. Government officials from the Fair Trade Commission will also be invited to attend and offer their guidance. The programs cover three major themes, namely, an introduction of dispute resolution systems, practical dispute handling experiences and crisis management practices. The participants will learn about the forward-looking characteristics of the Code of Ethics and the standards for handling disputes. Through developing a comprehensive, transparent and open dispute handling procedure, a favorable win-win-win environment for enterprises, distributors and the consumers will be created.
Taipei: Room 301, NTUH International Convention Center (No. 2, Hsuchou Road, Chungcheng District, Taipei City)
Taichung: Peony Room,Tempus Hotel in Tatun (No. 37, Tatun 20 Street, Hsitun District, Taichung)
Kaohsiung: Room One, Garden Villa (No. 801, Chungteh Road, Chuoying District, Kaohsiung City)
Jointly organized by organizations such as the Direct Selling Association, the 2018 International Symposium on Direct Selling Laws was conducted in the NTUH International Convention Center on July 10 and attended extensively by representatives of the industry, government and academia. Chairperson Mei-ying Huang of the Fair Trade Commission and Chairman Jung-lung Chen of the MLMPF attended this conference and encouarged the direct selling industry to sustain its prosperous development to create a more healthy direct selling industry and environment for Taiwan.
Shirley Chen, Chairperson of the Direct Selling Association, remarked that she was grateful to the Fair Trade Commission for its valuable assistance in the development of the direct selling industry in past decades. The image of the direct selling industry has been greatly improved thanks to the joint efforts of the DSA and the Taiwan Association of Multi-level Marketing. However, the negative image created by some unethical operators in the minds of the public is hardly avoidable and is yet to be addressed through joint efforts in the industry. In the past, direct selling laws and regulations were focused on preventing problems. However, in a new era where interpersonal networks are closely linked with the Internet, it is time for the direct selling industry itself or government agencies to reflect upon this industry. She was grateful that how to bring this industry into a new era could be discussed during this international conference. In view of the C2C industries as future trends and the prosperous development of personal e-commerce, the direct selling industry will have a bright future by combining these two trends. The direct selling industry will work with the government in the regulatory aspect and spare no effort in bringing the direct selling industry into a new era.
In this symposium, topics such as the "legal regime and direct sellers' practices of sales returns and exchanges" and "regulations on the transfer of distributorship in various countries" were discussed and compared in depth. Scholars and experts from the industry and the academia conducted in-depth analysis and shared information about the development and experiences of the direct selling industry. Rich information benefitted the participants significantly.
Chairperson Shirley Chen of the DSA honored an invitation to attend the "Multilevel Marketing Theories and Practices" Program at Fu Jen Catholic University on June 22. Through instructions underpinned by questions and answers, she clarified questions from the young students regarding various aspects of the direct selling industry. The students raised questions enthusiastically. Such intergenerational dialogue gave rise to their high expectation of this industry's future development. How to cope with innovative changes in social media and e-commerce today is key to whether the direct selling industry can attract young generations. This program was set up jointly among the DSA, the MLMPF and Fu Jen Catholic University for the first time. The students enrolled in this program are expected to acquire professional knowledge about basic direct selling laws and regulations, the direct selling system, marketing and operations and management. The program was successfully concluded on June 29.
The DSA and the Taiwan Law Association of Direct Selling conducted the second seminar as part of the seminar series about "Amendments to Multilevel Marketing Laws and Regulations" on June 29. The theme of this seminar was the "Current Status of the Multilevel Marketing Recordation System and Research and Analysis of Relevant Topics." Hsiao-han Wu, an attorney and Partner of Zhong Yin Law Firm, as well as Yang-kai Wong and Ya-ping Chen, both attorney and consultant from the law firm, jointly presented the Current Status of the Multilevel Marketing Recordation System and Research and Analysis of Relevant Topics. In addition, Leo Wang, Amway’s Legal and Government Affairs Assistant Manager, also Amway's representative to the DSA's Legal Committee, shared their observations of common challenges for practical recordation operations. Invited guests and members attending the seminar all enthusiastically offered their recommendations and shared their valuable operating experience with respect to the operation and regulations of the current multilevel marketing recordation. They worked together to create an excellent environment for the direct selling industry. The seminar was successfully concluded.
The World Federation of Direct Selling Associations (WFDSA) conducted the Secretaries Seminar in San Diego of the US on June 17. The DSA's Executive Secretary in Taiwan attended the seminar together with 23 other representatives from the US, Canada, India, Malaysia, the Philippines, Bolivia, Brazil, Belgium, Columbia, Italy, France, New Zealand, Ukraine, United Arab Emirates, Kazakhstan, Ecuador and Baltic States. In the seminar, the representatives shared recent work highlights in various countries, and the 2017 Analysis of Global Direct Selling Industry planned and implemented by the WFDSA was also presented. The representatives discussed the impact of the online marketing of new cryptocurrencies on the direct selling industry and exchanged views on how to deal with negative media reports as well as direct selling laws and regulations and Code of Ethics in various countries in the hope that they could work together to guide the global direct selling industry towards a stable path of development.
On July 11, the Fair Trade Commission (FTC) imposed penalties in a case involving individuals engaging in multilevel marketing by leveraging online media to solicit other to participate in multilevel marketing plans or organizations of unrecorded foreign multilevel marketing enterprises. Such act primarily violates Article 6, Paragraph 1 of the Multilevel Marketing Supervision Act for failure to record with the FTC before multilevel marketing is conducted. The FTC cautioned once again that citizens participating in foreign multilevel marketing enterprises are facing risks such as difficulties in exchanging and returning goods, failure to apply Taiwan's laws and regulations to disputes, and degeneration in nature of multilevel marketing, which will make it impossible for them to seek compensation or will undermine their rights and interests. Therefore, they are advised not to join a foreign multilevel marketing enterprise not recorded with the FTC. In addition, the FTC has in recent years imposed penalties in several cases involving the use of websites, films, blogs, social media communities, fan pages and communications software groups to solicit others to participate in multilevel marketing plans or organizations of unrecorded foreign multilevel marketing enterprises. In the future, the FTC will still be proactive in investigating such illegal matters. The FTC urged once again that individuals and enterprises should not solicit others to participate in multilevel marketing plans or organizations of unrecorded multilevel marketing enterprises by any means to avoid heavy administrative penalties for violation of multilevel marketing laws and regulations.